Intro to Internet Marketing Strategies
This article will layout simple internet marketing strategies that will allow the newbie to find quick success online.
It’s hard to determine what works and what doesn’t with so many people saying they have the best system. Everyone is trying to yell louder than the rest and everyone claims they have the best method or system. In this article I am not going to promote a specific product but what I hope to provide is a simple process if when used properly can increase your business tremedously.
Here are 5 steps that when combined together make for a powerful lead generating system that will drive more sales.
Internet Marketing Strategies #1
SELF BRANDING
The first step is branding yourself and is important to internet marketing strategies. People don’t like to buy from strangers. When you brand yourself you are creating a connection with your prospect. When your prospect connects with you they are more inclined to buy from you. You can do this with a short story about yourself or even a video. This is not meant to be a sales pitch but used to let your prospect know who you are and connect with them. Connecting with your prospect before they buy is a very powerful way to boost your sales.
Internet Marketing Strategies #2
BUILDING YOUR LIST
Building your list is the process of gathering a potential customers information on your website. When a prospect visits your website you should direct them to an opt-in form. You can make them a special offer such as a free e-book or a subscription to your newsletter for filling in the form. This forms a pool of people interested in what you have to offer and plays an important role in all internet marketing strategies.
Internet Marketing Strategies #3
MAKE MORE THAN ONE OFFER
Lots of online businesses have an upper end product. But not all prospects who land on your web page will purchase your upper end product. Why not offer a lower priced product that is an introduction to your high end product. As an example your main product could be an 7 set CD online marketing class that sells for 5. Along side your high ticket item you could make a smaller offer for a downloadable e-book on “5 Steps To Increasing Your Leadership Skills” for .95. This will appeal to the person who is interested in your high ticket item but would like to find out a little more first before they jump in and buy the big ticket.
Internet Marketing Strategies #4
SALES FUNNEL
After gathering a customers information they will automatically be placed into the sales funnel. As previously mentioned growing your list is an essential component to all internet marketing stratgeies. The great thing about your auto-responder is it works for you 24/7 even while you are asleep or on vacation. The sales funnel becomes your sales robot and can automate the sales aspect of your business. The concept with a sales funnel is to provide value to your list. If you do this right your list will continue to pay you for a long long time.
Internet Marketing Strategies #5
MAKE MONEY FROM YOUR LIST
Here is the last part of the equation. Monetizing your list will create more money for you in addition to your main product or business. With a good size list of around 15,000 you can easily produce 0,000 per year income just from your list alone. Affiliate offers are one easy way to monetize your list. You can find an affiliate product for anyone. For example you could become an affiliate to an online bookstore and sell a book to your subscriber’s that pertain to the interest of your list. I am in the lead generating business and I often offer tools to my list that will help them generate more leads. The key is to make sure you provide quality content and offers. A list is to be valued and not abused.
This is the 5 step system used by nearly all online marketing pros. Hopefully this article has inspired you and offers you some direction to get your business off to a better start.
Scott Marvin is an online marketing professional. His article Internet Marketing has helped thousands of network marketers become successful online. Visit Scott’s training center at MLM World Domination where you will have the opportunity to gain access to $497 in training bonuses without spending a penny.